Thailand is often dubbed as "the most exotic country in Southeast Asia," and with good reason. Conveniently located in the heart of region, it's an enchanting land where the sights and scenes of a rich and distinct culture are complemented by a remarkable range of natural beauty. Nowhere else offers quite such a kaleidoscopic wealth of stunning attractions, all uniquely colored by enduring traditions and gentle, hospitable people

Nature, too, has been generous. At varied as the historical and cultural attractions is the beauty of ever-changing landscapes. Just as you choose, you can escape to tropical island hideway, laze on a pristine sandy beach, trek amid forest-clad mountains, explore the flora and fauna of National parks or journey through fertile plains supporting a patchwork of emerald paddies. All is bathed in year-round sunshine.

Adding spice to theThailand's charms are, besides the nation's woderfully piquant cuisine that affords so many discoveries for even the most well-travelled gourmet, the special attractions for shoppers snd sports enthusiasts. The dedicated bargain-hunter will find a host of exellent buys, including silks, gems, jewellery, and an array of handicrafts. Sporting option are eqully varied, offering everything from golf to scuba diving.

Giving the unique character to the land and people is a quintessential quality of 'Thainess' which stems from a strong adherence to traditions that have evolved over more 700 years of independent developement. This is most readily witnessed in the practice of Buddhist faith and in the deep respect and love accorded to His Majesty the King, made manifest in the numerous religious and royal festivals and ceremonies that highlight the national calender,as well as pervading aspects of daily life.

Combining resilience with adaptability, the country honours its heritage while planting itself firmly in 20th century and eyeing the 21st with confidence. In a remarkable paradox which sets Thailand apart, the people preserve their ancient culture while embracing today's world of modern dynamism.

If you want to plan a trip to Thailand, please take a few minutes to download the favorite destination guides in PDF format (2.12 MB)